Job Details  

Research Assistant II
Students cannot apply for this job online.
Job ID 75658
Job Funding Source Non-Work-Study
Employer Center for Academic Innovation
Category Professional/Administrative
Job Description

Marketing Analytics Fellow
Fall 2026 Student Fellowship Program

Center for Academic Innovation

Deadline to apply: Ongoing; first consideration will be given to those who apply by Sunday, August 23, 2026. (This posting may close earlier if a high volume of applications is received)

Application Link: https://myumi.ch/J4wDD 

Location: 317 Maynard St., Ann Arbor, MI 48104 (75% weekly in-person fellowship experience)

Pay Rate: Undergraduate $17/hr, Master’s $20/hr, Doctoral $23/hr

Job Duration: 10-15 hours/week for the Fall 2026 semester, with the possibility of extending the fellowship

Supervisor: Chelsea Williams (cai-student-hiring@umich.edu)

Who we’re looking for: 

The Marketing & Market Strategy team at CAI is seeking a detail-oriented and analytical student fellow to support our marketing analytics. This individual will thrive on turning data into actionable insights, whether by maintaining performance dashboards, auditing website tracking implementations, or building new reports from scratch. The ideal candidate should have an interest or background in data analytics, market analysis, or digital marketing tools.

 

What You’ll Do: 

  • Maintain, update, and extract insights from routine website and email performance dashboards, and create new dashboard types as needed

  • Execute ad hoc web analytics reporting requests

  • Contribute to a major technical audit and optimization project reviewing Google Tag Manager (GTM) implementations across our three primary websites to ensure comprehensive, accurate tracking configurations.

  • Regularly participate in Student Fellowship Program (SFP) events, professional development sessions, workshops, and community-building activities.

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How to apply:

To apply, please complete the Student Fellowship Application and upload your resume with the following supplemental documents:

  • 1 - 2 paragraph summary of interest and qualifications

  • Upload a sample report you’ve produced based on any data set, from coursework or previous work experience 
Educational Value

The Experience and Skills You’ll Gain: 

  • Hands-on proficiency managing end-to-end corporate digital analytics environments, from configuring Google Tag Manager and interpreting web and email data.

  • Hands-on experience in Google Analytics and Data Studio (previously Looker), with the possibility of additional tool experience.

  • Strong data storytelling capabilities by converting recurring metrics into strategic insights for diverse institutional stakeholders.

  • Technical investigative work equips you with a powerful blend of data analysis, root-cause troubleshooting, and digital forensics capabilities.
Job Requirements

Student Qualifications:

  • Current U-M student enrolled in a degree program at the Ann Arbor campus with coursework or project experience in marketing, analytics, statistics, business strategy, or information science

  • Strong attention to detail and ability to work carefully with data, dashboards, tracking tools, and digital assets.

  • Proficiency with spreadsheets or data tools such as Microsoft Excel, Google Sheets, Tableau, Data Studio (previously Looker), Power BI, or similar platforms.

  • Ability to analyze data, identify patterns or issues, and summarize findings clearly for non-technical audiences.

  • Interest in marketing analytics and digital marketing performance.

  • Strong written and verbal communication skills, including the ability to document processes, summarize insights, and ask thoughtful questions.

  • Ability to manage multiple tasks, meet deadlines, and work independently with guidance.

  • Willingness to learn new tools and technical concepts, including Google Tag Manager, website analytics platforms, and CRM or email marketing systems.

  • Basic understanding of website tracking, UTM parameters, campaign performance metrics, or digital advertising analytics.
Hourly Rate $17.00/hour to $23.00/hour
Hours 10.0 to 15.0 hours per week
Time Frame Fall/Winter/Spring/Summer
Start Date Monday, September 14, 2026
End Date At the end of the fall term, with possibility of a fellowship extension
Primary Contact Roderick Simmons
Primary Contact's Email cai-student-hiring@umich.edu
Supervisor Chelsea Williams
Work Location Center for Academic Innovation 317 Maynard St. Ann Arbor, MI 48104 Hybrid Work Expectation: Students will work 75% of their weekly hours in person.
Phone N/A
Fax N/A